facebook-ads-management

How Much Does Facebook Ads Services Cost For Renovation Company

4 min Oleh Tim Beriklan
How Much Does Facebook Ads Services Cost For Renovation Company

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Introduction

For renovation companies in Malaysia, Facebook Ads have become a powerful channel to generate leads and showcase completed projects. However, the cost of Facebook Ads management is not a fixed number—it varies based on your campaign objectives, target audience, and the expertise of the agency you engage. In the local context, a professional Facebook Ads management service for a renovation business typically includes strategy development, ad creative production, daily optimisation, and performance reporting. The management fee is separate from your actual ad spend (the budget you set for Facebook to run your ads).

At Beriklan, we have been running ad campaigns since 2016 and understand the unique challenges renovation companies face in Malaysia’s competitive market. Whether you are a small contractor in Selangor or a large interior design firm in Kuala Lumpur, the cost of our Facebook Ads Management service is tailored to your needs. This article breaks down realistic pricing ranges, what influences the cost, and how you can expect the process to work.

Key Benefits

  • Targeted lead generation – Facebook allows you to reach homeowners actively looking for renovation services based on location, income, and recent life events (e.g., new home purchase). This reduces wasted spend and increases conversion rates.
  • Visual portfolio showcase – Renovation is a visual business. Facebook Ads let you display before-and-after photos, video walkthroughs, and client testimonials directly in users’ feeds, building trust and interest.
  • Measurable ROI – Every campaign is tracked with clear metrics: cost per lead, number of enquiries, and project value. You know exactly what you are paying for and can adjust your strategy based on real data.
  • Scalable budget – Whether you have RM1,000 or RM20,000 per month for ads, a professional management service ensures your budget is spent efficiently, with ongoing optimisation to improve results over time.

How It Works

  1. Discovery and strategy – We discuss your renovation niche (e.g., kitchen, bathroom, full home), target locations, ideal client profile, and monthly budget. Based on this, we create a custom campaign plan.
  2. Creative and copywriting – Our team produces high-quality images, videos, and ad copy that highlight your best work. We also set up lead forms or direct messages to capture enquiries seamlessly.
  3. Launch and optimisation – Once the ads go live, we monitor performance daily. We adjust targeting, bidding, and creative elements to improve cost-per-lead and ensure your ad spend delivers maximum value.
  4. Reporting and refinement – You receive weekly or monthly reports showing key metrics. We use this data to refine the campaign, test new audiences, and scale what works best for your renovation business.

Pricing in Malaysia

In Malaysia, professional Facebook Ads management for a renovation company typically starts from RM990 per month for a basic package. This management fee covers strategy, ad creation, daily optimisation, and reporting. The actual ad spend (the money Facebook uses to show your ads) is separate and usually ranges from RM1,500 to RM10,000 per month depending on your market and competition.

Several factors affect the total cost:

  • Ad spend volume – Higher budgets require more frequent optimisation and testing, which can increase the management fee.
  • Targeting complexity – If you need very specific audiences (e.g., homeowners in a specific condo development), more research and customisation is needed.
  • Creative production – Professional photography or video shoots add to the cost, but they also improve ad performance significantly.
  • Campaign duration and scope – Short-term campaigns (e.g., for a launch) may have a different pricing structure compared to ongoing monthly retainer services.

For a transparent breakdown, we recommend discussing your specific needs with the Beriklan team. We provide a customised proposal with no hidden fees.

Frequently Asked Questions

How much should I budget for ad spend as a renovation company?

For small to medium renovation businesses in Malaysia, a starting ad spend of RM1,500 to RM3,000 per month is common. This allows enough data to optimise campaigns and generate a steady flow of enquiries. Larger firms targeting high-value projects may invest RM5,000 to RM10,000 monthly. Your management fee is separate, so ensure you account for both when planning your marketing budget.

Can I run Facebook Ads myself instead of hiring an agency?

Yes, you can, but it requires time to learn Facebook’s ad manager, create


Work With Beriklan

Beriklan has managed paid ad campaigns since 2016 — transparent, measurable, with weekly reporting and full access to your ad accounts. Explore our Facebook Ads Management packages or contact us.

Chat with our team on WhatsApp — reply within 1 hour (business hours).

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Ditulis oleh

Tim Beriklan

Performance Marketing Strategist

Tim bersertifikasi Meta & Google sejak 2016 · mengelola campaign untuk ratusan UMKM & bisnis menengah Indonesia